#IconosquareInterview #smm #socialmedia #marketing @leuchtturm1917 2/3 ________________________________________ Key Statistics Engagement Rate: 5,14% Posts on Hashtag: 7K Average Number of Likes: 574 Average Posts per Week: 10 ________________________________________Q: How has Instagram helped you more than other social networks, to connect with your consumers? A: Unlike Facebook, Instagram allows you to connect, as a brand, with a consumer on a very personal level. We love seeing the progression and evolution of specific artists who continuously post their work with #leuchtturm1917. Direct Message has turned Instagram into a very important customer service platform for us. The use of hashtags is very limited on Facebook and the search results of a Twitter hashtag search doesn’t have as much visual appeal as a search on Instagram. We love having our community easily visible under our brand hashtag for all Instagram users to see. ________________________________________Q: What are the features you like most on Iconosquare? A: We love the powerful statistics that Iconosquare offers. Being shown an optimal time of day to post is great. Since we are a European-based company with a very large USA following, taking time-zone into account is important. We also like the visual layout of the statistics. In addition to the Statistics tools, we love being able to search hashtags. It is something we use constantly. We also like being able to put the accounts that we follow into groups to keep track of important influencer activity. Being able to see the exact time that media was posted is also very useful, and the contest builder was very easy to use and provided very detailed analytics for gauging the campaign’s success. ________________________________________ Read the full interview on our blog: http://bit.ly/L1917-ITW #art

iconosquareさん(@iconosquare)が投稿した動画 - 2015/01/29 05:09:36