#IconosquareInterview #smm #socialmedia #marketing @borsalino_world 2/3 ________________________________________ Key Statistics Engagement Rate: 2,19% Posts on Hashtag: 31,2K Average Number of Likes: 782 Average Posts per Week: 3 ________________________________________Q: How often are you using Direct Message to contact your fans? A: We use DMs for very specific kinds of activities, such as CRM operations, partnership proposals and PR with bloggers and other kinds of influencers. It can be a useful tool, especially when you want to keep your activities private and there’s no other way to get in contact with some personalities. ________________________________________Q: What motivated your choice to join Iconosquare? A: We’ve been trying several online tools that help with the management of an Instagram account and CRM activities and we found that Iconosquare is the easiest to use. It also provides smart hints such as the best times of day are for posting. ________________________________________Q: On your last 100 media posted, none of them are videos. Why? Is it more complicated to tell a story through a video rather than a picture? A: At the moment we’d rather focus on pictures only to keep a strongly qualitative visual content strategy. But this is just the beginning, as we’ll be soon testing videos as well so get ready for something exciting! ________________________________________ Read the full interview: http://bit.ly/BORSALINO-ITW #fashion

iconosquareさん(@iconosquare)が投稿した動画 - 2015/04/07 07:21:52