Iconosquareのインスタグラム(iconosquare) - 7月8日 23時02分

Read the full interview: http://bit.ly/DESIGN-ITW
________________________________________ #IconosquareInterview #smm #DesignMuseum #socialmedia #art #design #london #marketing @designmuseum 2/3

________________________________________ Key Statistics
Engagement Rate: 1,44%
Posts on Hashtag: 26K
Average Number of Likes: 405
Average Posts per Week: 9

________________________________________Q: How has Instagram helped you more than other social networks, to connect with your audience?
A: The Design Museum is already well connected to its audience though a number of social media profiles includingTwitter, Facebook, Vimeo, YouTube, Pinterest and LinkedIn. All social networks have different strengths; we have found that Instagram is particularly good for delivering that daily dose of design and is a great place to reward our visitors for sharing their content with us.

________________________________________Q: What motivated your choice to join Iconosquare?

A: Iconosquare seemed like the most obvious choice to view key metrics about our platform. It displays statistics in such a useful and easy to read way and enables us to deliver the best content to our audience.

________________________________________Q: What strategies do you use to attract new Instagram followers and keep them engaged?

A: We run lots of different activities on Instagram from takeovers, to competitions and regular posts such as the #ShopSaturday. We’re always open to any ideas from the community and want to hear what our audience wants. So far, our growth has been entirely organic but we would love to be listed as an Instagram Suggested User to spread the message of design even further afield.

________________________________________Q: On your last 100 media posted, none of them are videos. Why? Is managing your account with pictures more efficient than videos?

A: We are a small team, so at first we concentrated on pictures, but we are certainly interested in the potential for video on Instagram and it is something that we are thinking about developing.

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