#IconosquareInterview #smm #socialmedia #marketing @plated 3/3 ________________________________________ Key Statistics Engagement Rate: 1,05% Posts on Hashtag: 26,3K Average Number of Likes: 568 Average Posts per Week: 13 ________________________________________Q: What strategies do you use to attract new Instagram followers and keep them engaged? A: We work a lot with influencers not only to get more followers, but also to spread awareness. Once someone clicks over from the influencer’s post they’ll usually end up following us for the shareable food photos. ________________________________________Q: When posting a media, what is your Like/Comment threshold that makes it acceptable? A: We honestly don’t have a Like/Comment threshold and it more just comes down to using good judgement. We know that posting a photo of our office culture won’t do as well as a cheesy grilled cheese, but it’s important to still show that content on our feed! ________________________________________Q: Work aside, what are your 3 accounts you recommend following? A: Our favorite accounts are: @Everlane. Everlane goes beyond simply showing photos of their products, they also visually communicate their values as a company which is rare to see and really awesome. Definitely check out #knowyourfactories! @Sea2Table. We may be a bit biased here (we source most of our seafood from them), but we love being able to see where our ingredients come from. Sea to Table’s feed is a great way to see how your fish gets from sea to…well…table. @Anthropologie. They know their audience SO well and do a great job incorporating relevant lifestyle imagery into their feed! ________________________________________Read the full interview on our blog: http://bit.ly/plated-ITW #food

iconosquareさん(@iconosquare)が投稿した動画 - 2015/02/26 07:21:52