Wall Street Journalのインスタグラム(wsj) - 3月10日 00時00分
In response to a plastic pollution issue brought on by single-use packaging, a new generation of zero-waste evangelists—most of them women—have launched grocery stores in Brooklyn, Denver, London and Berlin that offer products without a lick of packaging, and dozens more stores specializing in beauty and household products.
Katerina Bogatireva, who opened @precyclenyc in Brooklyn in December, began her journey when she tried, and only partially succeeded, to reduce the trash she and her young son produced.
"It was difficult to shop. You had to buy one thing here, one thing there," she said. "And then there were the snacks. Try telling your 6-year-old that he can’t have a fig bar because it’s wrapped in plastic."
And so Precycle aims to be a mostly one-stop shop. The bright, open-plan store sells fruits and vegetables, beans, pasta and rice, oils, vinegars, soaps, spices, eggs, even bulk tofu, which has been a surprise hit. For snacks, there are dried fruits, nuts, popcorn, granola. Only meat and fish are missing.
Currently, according to @epagov, only 9% of plastics are recycled; most of them end up in landfills or the ocean. Stores like Precycle alone won't end plastic pollution, but they are starting a conversation and a trend.
To make a larger difference, food conglomerates and major retailers would need to rethink the way they sell their products. Just this week, @traderjoes announced that, in response to a customer petition, it will work to eliminate more than 1 million pounds of plastics from its stores.
Read more at the link in our bio.
?: @anditwasalright for @wsjphotos
#zerowaste #zerowasteliving #reduceplastic
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