ニューヨーク・タイムズのインスタグラム(nytimes) - 8月16日 07時04分


Silicon Valley has gone through many shoe style trends. There were Vibrams. There were Crocs. Now comes the Allbird, a knit wool loafer. If there’s a venture capitalist nearby, there’s probably a pair of @allbirds, too. The @Google co-founder Larry Page wears @allbirds, according to the shoemaker, as do the former @Twitter chief Dick Costolo and the venture capitalists Ben Horowitz and Mary Meeker. In true #SiliconValley fashion, @allbirds is a start-up. Is it venture funded? Of course it is. Founded by a New Zealand soccer star and a clean-technology entrepreneur, @allbirds makes the sneakerlike shoes from wool and castor bean oil. Slightly fuzzy to the touch, the shoes have minimal styling (tiny logos only) and come in 2 versions: a runner and a lounger. Both styles, for men and women, sell for $95. Over the last year, @allbirds has raised $9.95 million to spread its vision. But this being start-up land, a shoe is never just a shoe. @christiehklok photographed #Allbirds shoelaces hanging beside stock at the company’s headquarters in San Francisco. Visit the link in our profile to read more.


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