Read the full interview: http://bit.ly/NATGEO_CHANNEL-ITW ________________________________________ #IconosquareInterview #smm #art #socialmedia #natgeochannel #nature #marketing @natgeochannel 2/3 ________________________________________ Key Statistics Engagement Rate: 1,51% Posts on Hashtag: 2,7K Average Number of Likes: 3,1K Average Posts per Week: 14 ________________________________________Q: What motivated your choice to join Iconosquare? A: Instagram hasn’t been able to deliver on insights yet. Iconosquare has been a go-to for us in terms of tracking information about our followers and content in a simple, digestible format. The more we can learn about our followers, the better we can engage them with relevant content. ________________________________________Q: What strategies do you use to attract new Instagram followers and keep them engaged? A: Our weekly photo challenge #NgcOnAssignment (mentioned above) is one way. We also invite talent to take over our feeds. For example, Ginnifer Goodwin, who played Jackie Kennedy in Killing Kennedy, shared her personal images from the set of the film for a day. For our sister network, @NatGeoWild, we’ve partnered with Instagrammers who embody the National Geographic spirit and whose work we admire, such as @misvincent, @samhorine,@benjaminheath and @kevinruss. They’ve all been incredible to work with, and that is something we’ll continue to do going forward. We look for ways to capitalize on the zeitgeist — a photo we posted in response to the blue/black or white/gold dress insanity is still our most commented-on photo ever on @NatGeoWild, and one of our most liked.

iconosquareさん(@iconosquare)が投稿した動画 - 2015/05/20 06:28:32