Eater LAのインスタグラム(eater_la) - 9月23日 03時32分

“I bake six days a week,” says Friends and Family owner Roxana Jullapat as she buzzes between tasks early on a recent Saturday morning. She’s been up for a quarter of a day already, and the front door isn’t even open for customers yet. Her white baking outfit is flecked with sugar, filling, and flour. On weekends, the baking starts with Jullapat alone, turning on ovens and twisting her apron knot at 1 a.m. sharp. “People often wonder, ‘Do you really have to do the morning bake?’ Well yes, because I opened a bakery to bake."

At Friends & Family (@wearefriendsandfamily), the anchor East Hollywood bakery and restaurant, the story of the pastry case reads more like a Greek epic. Spread across more than 40 unique baked goods each Saturday and Sunday morning, the shop’s ample glass box bursts with decisions made weeks ago and produce used at peak ripeness. It is, perhaps, the biggest and best non-chain-restaurant pastry case anywhere in LA.

Click on the link in bio to read about the best place for baked goods in Los Angeles, written by Eater LA senior editor Farley Elliott (@overoverunder).

📸: @wonhophoto

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