デイヴ・アスプリーさんのインスタグラム写真 - (デイヴ・アスプリーInstagram)「This is not about the pandemic.  It’s a post about the stress and fear that we all have wired into our survival instincts.  Reading news headlines is one of the most stressful things you can do. Algorithms designed to create fear, grab your attention, and stop you from thinking are out of control.  Make it a habit to automatically switch out these words whenever you see them. Despite the sh*t show that was 2020, you are still safer than most humans have been throughout 99% of human history. You’ve got this.  In my new book (still on the New York Times list, thank you!), you learn about the three F words that take most of your attention. Without your knowledge or permission, your biology will put ten times more focus on FEAR, five times more focus on FOOD, and three times more focus on the other F word that’s more fun.  What’s left after all that is energy for the fourth and most important F word – FRIEND.  We are biologically wired to support our community, to care for our elders, to support children, and to be giving members of our tribes.  But not when we’re afraid.  So anytime you see a headline with the words above, take out the charged words. Replace them with facts. With words that aren’t preloaded with fear. You can do it automatically and make a game of rating how good of a job the copywriter did of making a title to snare your attention.  Seriously, I play that game with my kids so that the media won’t play them. They know that there might be facts in an article, but you can only see them once you strip out all the emotional garbage in the headlines.  So sit with this fact: You may be less safe than you were in 2019…but you are still safe. Don’t let headlines fool you otherwise.」2月11日 3時45分 - dave.asprey

デイヴ・アスプリーのインスタグラム(dave.asprey) - 2月11日 03時45分


This is not about the pandemic.

It’s a post about the stress and fear that we all have wired into our survival instincts.

Reading news headlines is one of the most stressful things you can do. Algorithms designed to create fear, grab your attention, and stop you from thinking are out of control.

Make it a habit to automatically switch out these words whenever you see them. Despite the sh*t show that was 2020, you are still safer than most humans have been throughout 99% of human history. You’ve got this.

In my new book (still on the New York Times list, thank you!), you learn about the three F words that take most of your attention. Without your knowledge or permission, your biology will put ten times more focus on FEAR, five times more focus on FOOD, and three times more focus on the other F word that’s more fun.

What’s left after all that is energy for the fourth and most important F word – FRIEND.

We are biologically wired to support our community, to care for our elders, to support children, and to be giving members of our tribes.

But not when we’re afraid.

So anytime you see a headline with the words above, take out the charged words. Replace them with facts. With words that aren’t preloaded with fear. You can do it automatically and make a game of rating how good of a job the copywriter did of making a title to snare your attention.

Seriously, I play that game with my kids so that the media won’t play them. They know that there might be facts in an article, but you can only see them once you strip out all the emotional garbage in the headlines.

So sit with this fact: You may be less safe than you were in 2019…but you are still safe. Don’t let headlines fool you otherwise.


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