surflineのインスタグラム(surfline) - 10月21日 01時27分

Wouldn’t it be cool if an airline — rather than, say, jacking up airfare prices when sensing a sudden trend — did the opposite: offer deals to surfers when alerted to an incoming swell? Well, now Alaska Airlines (@alaskaair) is doing just that with their new “Swell Deals” initiative. They’re using hard Surfline data to generate discounts for surfers and other beachgoers based on wave height in Hawaii and northern and southern California through Feb. 10, 2021. Simply put, the bigger the waves, the bigger the discount.

Hit the link in bio to read more about how you can score.

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