Iconosquareのインスタグラム(iconosquare) - 5月21日 00時14分

#Advertising just keeps getting better on our favourite social platform! ?? Today, #Instagram released the latest in a long line of advertising features: Carousel Video Ads.

Instagram stated in their blog post announcement: "Carousel ads have been a part of the Instagram experience since last March — allowing advertisers to showcase multiple photos with a call to action button in a single ad unit. Over time, we’ve seen carousel campaigns perform better for ad recall than single photo campaigns on Instagram, driving on average an additional 2.5 point lift in ad recall. Starting today, you can add video to your carousel ad units. With the addition of video, advertisers can share up to five pieces of content — video or photo — for a richer storytelling experience." #smm #carousel #socialmedia #newfeature

Read more on our blog: http://bit.ly/ico-carouselvideo or click the link in our bio!

Will you be using this new seriously cool advertising format for your brand?! We would love your input! ?? Have a great Friday, everyone! ✌?️

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