CapeTownMagazine.com is living it up on Instagram! We spoke to Jonathan Goodchild, who is in charge of the @capetownmag account, and he told us a little bit about himself and his work: I began work on the Instagram account at CapeTownMagazine.com in August 2014, since then I have grown the account from 2638 +/- followers to 60K. We are aiming to hit 100 K before the end of the year. This account has been my heart and soul since moving to #CapeTown and I am honoured to be able to share this with the rest of the world on Instagram. You can read the full interview on our blog: http://bit.ly/itw-capetownmag or click on the link in our bio! Today, @capetownmag has 60.6k followers, an engagement rate of 1.31%, and posts on average 105.5 media per month. #smm #socialmedia #tourism #travel #southafrica #iconosquareinterview Here are some snippets from the interview - enjoy! Q: What are your main Instagram goals at this point in time? (In terms of reach and growth) A: Our main goal at the moment is to reach 100 000 followers by the end of 2016, our account is currently growing at an average of a thousand followers every 5 to 10 days. We are aiming for anywhere between 100 and 150 followers every day. With a reach of 100 000, we should be able to get an average of 2000 likes per post and 100 comments on every single image. This will really allow us to post content that will help both locals and tourists in Cape Town to find new and exciting things to do, whether they are looking for a place to eat, go on a wine tour or maybe even find accommodation for a quick weekend getaway just outside the city. Another important aim is to increase the followers of people who are being featured by us. They capture the picture and we want them to be discovered by more people as well. Numbers aside, the real goal is to always share special discoveries showcasing everything Cape Town has to offer. Q: Do you think that your Instagram presence has encouraged more or better tourism in Cape Town? A: Of course, especially because @capetownmag gives a broader diversity of images as well. And it’s great to see people are constantly commenting on how much they miss Cape Town.

iconosquareさん(@iconosquare)が投稿した動画 - 2016/05/20 02:45:52