Vogue Beautyさんのインスタグラム写真 - (Vogue BeautyInstagram)「The daughter of Iranian immigrants, @ShariSiadat spent her youth in Maryland, Florida, and New Jersey soaking up suburban culture and asking her mom for permission to tweeze her natural unibrow. But after decades of grooming two very distinct arches to fit into America’s “Euro-centric” beauty codes, she got tired of trying to look like a different person rather than seeing her own heritage represented on magazine covers and television screens. She started writing a children’s book where the hero character was a little girl with a unibrow, and discussions gave Siadat the idea for @toodbeauty: a new beauty brand designed to be ageless, genderless, and multipurpose that launches today.  Tap the link in our bio for more about how celebrating unibrows is just step one for Shari's colorful new beauty line. Photo by @cassblackbird」1月5日 3時55分 - voguebeauty

Vogue Beautyのインスタグラム(voguebeauty) - 1月5日 03時55分


The daughter of Iranian immigrants, @ShariSiadat spent her youth in Maryland, Florida, and New Jersey soaking up suburban culture and asking her mom for permission to tweeze her natural unibrow. But after decades of grooming two very distinct arches to fit into America’s “Euro-centric” beauty codes, she got tired of trying to look like a different person rather than seeing her own heritage represented on magazine covers and television screens. She started writing a children’s book where the hero character was a little girl with a unibrow, and discussions gave Siadat the idea for @toodbeauty: a new beauty brand designed to be ageless, genderless, and multipurpose that launches today.

Tap the link in our bio for more about how celebrating unibrows is just step one for Shari's colorful new beauty line. Photo by @cassblackbird


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