ニューヨーク・タイムズのインスタグラム(nytimes) - 12月31日 08時37分


Across the U.S., ski resorts are bracing for a highly unpredictable season.⁣

Although the pandemic has dealt a heavy blow to the travel industry, ski resorts may feel a disproportionate impact this winter because of their short window of business. The ski industry already took a hit in the spring when the pandemic struck and many resorts had to close early.⁣

Now — forced to rethink how to operate in the pandemic and with vaccines still rolling out — resorts in places such as Aspen, Taos Ski Valley and Killington have made a plethora of changes. Many are setting visitor restrictions and requiring ticket reservations in advance. Resorts are also minimizing in-person interactions by installing kiosks for ticket pickups, adding space between people in line for ski lifts and gondolas, requiring masks, limiting the number of people on a lift at once and, in some places, shutting down indoor dining.⁣

“I don’t think that anybody in the business is looking to have this be their best year ever,” said Ron Cohen, the president of Squaw Valley and neighboring Alpine Meadows, which laid off 2,000 seasonal workers in the spring. “We want to preserve our businesses so that when Covid’s over, we have the opportunity to not have suffered so much damage that maybe we can’t stand back up.” ⁣

For ski resorts, the mantra right now is “stay alive and survive,” Cohen said. Tap the link in our bio to read more. Photos by @cayceclifford.⁣


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