Wall Street Journalのインスタグラム(wsj) - 8月22日 22時31分
For the first time in its more than 80-year history, the famed Pepsi-Cola sign along the East River in Long Island City, Queens, will look different—at least for a while. And some residents find the change hard to swallow.⠀
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The nearly 60-foot sign will include an illuminated @jetblue logo for the next couple months. A lit-up blue arrow and a picture of an airplane in a cloud will also be temporarily added to the sign.⠀
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“It’s a pretty significant change to a pretty visible, iconic sign,” said Councilman Jimmy Van Bramer, a Democrat who represents Long Island City, who was contacted by some concerned residents asking if the sign was permanent. “Even if it’s temporary, it shouldn’t be there.”⠀
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The JetBlue signage will stay up until Oct. 1, according to the city, as part of a promotion announcing a partnership between the two companies in which the airline will serve PepsiCo drinks.⠀
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Read more at the link in our bio.⠀
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📷: @markkauzlarich for @wsjphotos
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