ニューヨーク・タイムズのインスタグラム(nytimes) - 5月4日 08時53分

Gamers are the new stars. And esports arenas are the new movie theaters. Across North America this year, companies are turning malls, theaters, storefronts and parking garages into neighborhood #esports arenas. At the same time, content farms are spinning up in Los Angeles, where managers now see gamers as some peculiar new form of famous person to cultivate — half athlete, half influencer. And much of it is powered by the obsession with one game: @fortnite. Over the last month, people have spent more than 128 million hours on @twitch just watching other people play @fortnite. It’s a game that took all the best elements of building, shooting and survival games and merged them into one. How obsessed are people? After each of their wins this season, the @astrosbaseball players are doing a very specific dance, their arms in the air, fingers spread, their legs bent, toes tapping rapidly. It’s a #Fortnite dance. “Esports are, finally, just like any other sport,” our reporter @nelliebowles writes. @jasonhenry took this photo at the new @esportsarena in Oakland, California. At its pre-opening party, a line stretched down the block.

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