ELLE Magazineのインスタグラム(elleusa) - 4月20日 01時50分

Amena Khan, 33, first started her YouTube in 2009 with a hijab tutorial video she intended just for friends. That eventually led to starting a fashion brand, Pearl Daisy, beauty vlogging, and, eventually, co-founding Ardere Cosmetics. Graceful, authoritative, and endearing–her persona has earned her so much of a following that last summer L'Oreal Paris UK approached her to be a face of their campaigns.

Link in bio for more on Amena, Dina Tokio, and Zukreat Nazar, four beauty influences who are making the powerful move to reclaim the narrative of Muslim women. || photo by @msjuliakennedy

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