FOLKのインスタグラム(folkmagazine) - 4月12日 00時15分

When I started this business I wanted to promote and advocate for makers and American made. I wanted to rebuild Main Street and I wanted to shares stories of simple living in America and to create projects that encouraged slow living and an appreciation for the little things. The last couple of years it has felt like I haven't know what direction to go or what I should be doing. The idea of having to make the business profitable totally overwhelmed me and really just threw me off course. In the middle of that we established an identity for a love of the outdoors and adventure. We made the word "authentic" trendy and we kept the train rolling, but here I am hurling towards the next chapter with no real idea about what that means. The agencies that make these social platforms profitable say I have to be in front of the camera, behind the camera, and have a website to back it all up. Over the next few weeks it will all start to unfold... Last month I shot pieces by @spoonandhook in the New Mexico desert. Makers like @spoonandhook inspire me to no end. #americana #liveauthentic #livefolk #american #americandreamer

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