Vogue Beautyさんのインスタグラム写真 - (Vogue BeautyInstagram)「Breastfeeding is hard—like, really really hard—and with extremely common challenges such as latch difficulties, production issues, and demanding postpartum work schedules compounding what is already a complicated physical and emotional endeavor, it’s perhaps not surprising that 83% of new parents turn to formula to ensure their babies are receiving adequate nutrition.  For one mother, it was a combination of low supply and mastitis (inflammation of the breast tissue, which can often lead to infection) that ultimately caused her to switch to formula when she had her first child five years ago. The new mom, like most parents, first gravitated towards the two household formula brands—made by pharmaceutical companies—that have long cornered the U.S. market, the standards for which haven’t been updated by the FDA since the 1980s. Now, she wishes to provide parents with a better option: she has created the first organic, European-style infant formula with FDA approval.  Tap the link in our bio for more. Photographed by @AnnieLeibovitz, Vogue, August 2006」2月1日 8時01分 - voguebeauty

Vogue Beautyのインスタグラム(voguebeauty) - 2月1日 08時01分


Breastfeeding is hard—like, really really hard—and with extremely common challenges such as latch difficulties, production issues, and demanding postpartum work schedules compounding what is already a complicated physical and emotional endeavor, it’s perhaps not surprising that 83% of new parents turn to formula to ensure their babies are receiving adequate nutrition.

For one mother, it was a combination of low supply and mastitis (inflammation of the breast tissue, which can often lead to infection) that ultimately caused her to switch to formula when she had her first child five years ago. The new mom, like most parents, first gravitated towards the two household formula brands—made by pharmaceutical companies—that have long cornered the U.S. market, the standards for which haven’t been updated by the FDA since the 1980s. Now, she wishes to provide parents with a better option: she has created the first organic, European-style infant formula with FDA approval.

Tap the link in our bio for more. Photographed by @AnnieLeibovitz, Vogue, August 2006


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