Hot Wheelsのインスタグラム(hotwheelsofficial) - 8月6日 01時30分

They don’t appear overnight. The process that takes a Hot Wheels car from an idea to production the store shelves can take up to 14 months, involve numerous designers, and a whole lot of steps. ⁣
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And it isn’t just the actual design and manufacturing process. Much thought, research, and discussion go into each decision, and that starts with what car to replicate. From there, what color to use, what graphics are appropriate, and what wheels work best. Creating one model involves a lot of time, people, collaboration, and a ton of creativity.⁣
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Shrinking a car to Hot Wheels scale, then giving it the details and looks of the real thing takes a ton of artistic, design, and engineering talent. Designers Mark Jones and Steve Vandervate, who are behind the models and graphics in the popular Hot Wheels Car Culture line, give us a glimpse into the process that brings these gems to life.

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