Vogue Italiaさんのインスタグラム写真 - (Vogue ItaliaInstagram)「Our July Issue 🧬 ‘Al Dna non si sfugge’ by @poeticallypunk. Movement for the protection of DNA. At the risk of sounding austere, unbending, and irredeemably and obtusely souverainist, I hereby and forever claim an incontrovertible truth: there can be no brand identity without a precise stylistic code, a set of defined features established from the outset and actualised in every possible ramification and manifestation. These features must stay firmly within rigorously plotted tracks to avoid a derailment of consciousness, and with it a collapse in consumption and everything that entails. It’s a dictate of our confused times of multiple signals that swirl around incessantly until becoming a blurred muddle. Such is our era of post-postmodernism, where everything counts and therefore, ultimately, nothing counts. In particular, I’m referring to brands that already have a structure and history, stretching back a century or maybe just a couple of decades. These brands emerge as beacons on the high seas of contemporaneity because they have media power – due to the conglomerates that finance them, or their acquired fame – and the aura of a documented past. This characteristic offers an enchanting foothold even in our forgetful and anti-historical age, or certainly a feeling of security, like a handy bar of gold stored in the vault for turbulent times. Have you ever wondered why dormant or long-forgotten fashion houses continue to be resurrected, even if they fell into oblivion well over half a century ago, whereas no new labels are being opened? Read more in our July Issue and via link in bio. Full credits: Model @diarra_samb @elitemodelworld Photography @hugocomte Styling @franragazzi #TheNextChapter #TheDNAissue」7月6日 22時00分