“This is what I look for in a board short.”
From his North Shore garage, @ジョン・ジョン・フローレンス tells us why his latest signature pair is the best yet.
In his hands: the Phantom JJF 5 with SmartStretch Technology
hurley： Don’t try this at home.⠀⠀⠀@Kai_lenny, trying this at home.⠀⠀⠀🎥: @fred_pompermayer
hurley： What if our designers took raw ideas straight from their sketchbook and made the most fun print imaginable?⠀⠀⠀You’d get the Free Flow Pack.⠀⠀⠀Tap to shop. ⚡️👆🏼📲—⠀⠀⠀📷 @baileyrebeccaroberts
hurley： Innovation can be complex, but the best solutions are simple.⠀⠀⠀Introducing SmartStretch – a new fabric technology aimed at making your board shorts lighter, less bulky, and ultimately more comfortabl
hurley： H I L O⠀⠀⠀In our story, join our design team as they visit @sigzanedesigns studio to get inspired.
hurley： Introducing SmartStretch.⠀⠀⠀By using a single piece of fabric with varying levels of stretch, SmartStretch eliminates the need for a traditional board short waistband.⠀⠀⠀The result? Your lightest, mos
hurley： Small board. Huge potential.⠀⠀⠀@Barronmamiya, a magic 6’3” and Pipeline this morning. ⚡️
hurley： Day 1.⠀⠀⠀We believe in you. ⚡️
hurley： @John_john_florence’s New Year’s resolution?⠀⠀⠀Surf more triple-ups. ⚡️
hurley： Wind, talent and little belief go a long way.⠀⠀⠀@Elihanneman, sky high on Maui moments ago.
hurley： New toys. ⚡️
hurley： A day at Maverick’s is no average day at the beach.⠀⠀⠀Relive this week’s antics at Half Moon Bay’s big-wave arena with @kai_lenny, @_mattbecker, @whitewaterwilly, @nicvonrupp, @jojoroper and @derekdun
hurley： The dream continues. #CmonJules