ケリー・キローレン・ベンサイモンのインスタグラム(kellybensimon) - 1月10日 07時19分


Welcome to 2019 and #THESALESMEETING. Today, we are celebrating an innovative retail experience called, the Pop Up shop. This clever retail model allows for new and emerging brands to target a select demographic with a limited quantity of items. By creating scarcity and a retail experience, new emerging brands can reach more new customers by word of mouth by actual customers whose partake in their experience. It’s a great business model for new emerging brands who can’t afford traditional brick and mortar retail, and good for commercial real estate to have stores filled. My favorite Pop Up Shops are Theblaktux.com and Welleco. And the hottest streets for Popups are: Centre Street and Crosby Street in Soho. Let me know if you'd like to see any retail spaces for your next pop up. Kkbensimon@warburgrealty.com


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