Vogue Italiaのインスタグラム(vogueitalia) - 4月9日 21時59分

It’s undeniable that @グッチ knows its memes: #MFW, the most used hashtag during Milan Fashion Week, produced 12 million interactions, of which 7.2 million were generated by #Gucci alone: the brand has understood very well how the new online audience thinks, and what it expects: an unexpected situation, a look designed to become viral. In other words, fashion as a meme. - read the article by @chiaranonino on vogue.it and on our April issue out now ? artworks by @siduations #fashionasameme

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